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MARCH 12, 2025

This Chronically Sold-Out Celebrity ‘It’ Bag Has Finally Made A Return

Consider this your official sign to add to cart

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In 2022 it was nearly impossible to scroll through celebrity street style without spotting an it-girl effortlessly wearing an Aupen bag over her shoulder.

The style of choice? The now-iconic Fearless 22. With its sleek, minimalist design, mid-tier price point, and celebrity buzz—carried by everyone from influencers to A-listers—the bag quickly solidified its status as the must-have accessory.

But when the Fearless Re-edition sold out in 2023, Aupen pressed pause on production, leaving fans awaiting its return. Now, the moment has finally arrived.

The Fearless 22 is back—alongside an updated version of the beloved Nirvana bag (a celebrity favourite, spotted on stars like Taylor Swift, Olivia Rodrigo, Hailey Bieber, and Charli XCX)—in a highly anticipated launch, supported by LVMH Métiers d’Art in Paris.

This landmark partnership with LVMH Métiers d’Art will elevate Aupen’s production capabilities, granting the brand access to LVMH’s world-class craftsmanship, cutting-edge sustainability practices, and expertise from one of the fashion industry’s most prestigious ateliers.

One thing’s for certain: if history is any indicator, these bags won’t last long. Consider this your official sign to add to cart—quickly.

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Fearless 22 Noir
$554 at AUPEN

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aupen-nirvana-suede-chocolate--67a97f6bcbd0a.webp__PID:0874603c-160f-4208-8e9c-e5937e7dc1a9

Nirvana Suede Chocolate
$554 at AUPEN

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Nirvana Tweed Rouge
$554 at AUPEN

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Nirvana Metallic 25
$554 at AUPEN

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This article was sincerely referred from MARIE  CLAIRE
VIEW THE ORIGINAL ARTICLE

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Celebrities like Hailey Bieber and Olivia Rodrigo love this under-$200 ‘It’ bag

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